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IRIEDAILY is more than a streetwear brand, it is a story of friendship, responsibility and respect. It was founded in 1994 in Berlin with its own DNA: “STAY DIFFERENT”. IRIEDAILY also think about sustainability, and in production they use sustainable Materials. IRIEDAILY relies on vegan fabrics and vegan production for almost all products ! All vegan IRIEDAILY products are now certified by PETA and receive the PETA- Approved Vegan label. These days the brand can call a devoted and steadily increasing fan community its own, underlined by the fact that the products - collections for men and women, which confidently stand between streetwear, sportswear and street fashion - are now sold in over 400 stores in fifteen different countries.
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